Tycho LokeLet’s talk

Technical depth.
Channel impact.

I’m Tycho. Global Technical Product Marketing Manager, Channel at AvePoint, connecting Microsoft cloud capability with partner confidence and managed services.

Explore my expertise My journey
AvePointGlobal technical product marketing · Channel
Microsoft cloudTechnical depth
MSP partnersPractical outcomes
Expertise

Complex technology.
Clear direction.

I help partners understand what’s possible, prove what works, and turn platform capability into services they can deliver.

01

Technical product marketing

Positioning, technical storytelling, demos, and proofs of concept that connect product capability to a real partner decision.

02

Partner enablement

Technical sessions, practical guidance, and clear storytelling for MSPs and the wider channel.

03

Channel to product

Bringing operational friction and partner ambition closer to the platform and the people building it.

At AvePoint

One platform.
A stronger partner motion.

My work connects AvePoint Elements with the real-world needs of MSPs — helping partners move from reactive support toward repeatable managed services.

Explore AvePoint Elements
My journey

Grounded in reality.
Focused on what’s next.

My path started with help desk reality: triage, trust, and the people behind the ticket. Engineering and consulting brought technical depth. Pre-sales brought the opportunity to connect that depth with partner momentum. Today, technical product marketing brings that experience into a global channel role at AvePoint.

  • Microsoft 365 & Azure
  • Security & governance
  • Technical pre-sales
  • MSP service design
  • Technical product marketing
  • AI & agentic AI
Connect on LinkedIn
  1. 01

    Help desk

    Learning what broken technology feels like at the edge.

  2. 02

    Engineering

    Building technical depth across Microsoft cloud and modern work.

  3. 03

    Consulting

    Moving from fixing systems to understanding business problems.

  4. 04

    Channel pre-sales

    Connecting architecture, demos, and partner decisions at AvePoint.

  5. 05

    Technical product marketing

    Turning technical insight into clear positioning, practical enablement, and a stronger channel story at AvePoint.

Speaking & partner enablement

Ideas that move
the channel forward.

I speak about the MSP ecosystem, MSP 3.0, managed intelligence, AI and agentic AI, Microsoft 365 and Modern Work, Intune, cybersecurity, and the channel.

01

AI readiness → managed services

An AvePoint webinar exploring how partners can turn secure Copilot adoption into ongoing customer services.

Watch at AvePoint
02

Baselines → repeatable delivery

An AvePoint virtual lab on consistent tenant configurations, operational control, and scalable Microsoft 365 management.

Watch at AvePoint
Discuss a session or partner event

Thinking out loud.

Notes on Microsoft cloud, partner enablement, and the channel.

Visit the journal

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Field notes

The signal I’m following.

How I think about partner reality, product direction, and the next managed service.

Service design

MSPs don’t need more dashboards. They need repeatable services.

The platform matters when it becomes an operating model: clear standards, scalable delivery, and outcomes customers can keep buying into.

Agentic era

AI governance is becoming a channel opportunity.

Discovery, ownership, access, risk, and lifecycle control can become the next managed governance motion for every customer estate.

Solution engineering

The best pre-sales connects technical truth to commercial motion.

A strong demo is not theatre. It connects architecture to a real service, a confident partner, and a decision that can move forward.